Category Archives: Property marketing

Why was your home rejected? Ask potential buyers

When you have a promising house viewing, it can lead to excitement. You begin to picture an imminent move, the house you want to purchase being yours, and order in some packing boxes. But then you find out later that … Continue reading

Posted in Property marketing | 2 Comments

Think like a buyer! What external factors could be challenging?

If everything on the inside of your home is picture-perfect, it is very easy to think that your home will sell quickly. But what if there are external drawbacks that may deter a sale? The interior of your home aside, … Continue reading

Posted in Property marketing | Tagged , , | 1 Comment

Is your online property advert too talkative?

The online advert for your property must paint a flawless picture of your home to generate attention. We’ve touched on imagery and brochures, but what if your advert is a bit of a chatterbox? As in, what if your advert … Continue reading

Posted in Property marketing | Tagged | Leave a comment

Does your property brochure need a refresh for 2013?

When it comes to a property brochure for your home, you shouldn’t settle for anything but the crème de la crème. Your brochure is an essential tool that viewers will use to get a feel of the lifestyle they can … Continue reading

Posted in Property marketing | Tagged , , , | Leave a comment

Don’t leave them guessing, name your photos!

If you’re on the hunt for a property at the same time as trying to sell, have you noticed that many listings on Rightmove don’t have named photographs? By named, we mean that a picture is simply referenced as ‘Picture … Continue reading

Posted in Property marketing | Tagged , , | 2 Comments

Hide and Seek! Do you have a For Sale sign up?

It is quite a surprising fact, but many people are choosing against putting up a for sale sign outside of their house. Peoples reasoning stems from the awkwardness of having a home up for sale for a long time, to … Continue reading

Posted in Property marketing | 2 Comments

Make every pixel count; 3D floorplans for buyers

Floorplans are superb marketing tools when it comes to advertising your property. As we discussed in this blog, a floorplan can really make or a break a decision to view a house. People like to see how somewhere is laid … Continue reading

Posted in Property marketing | Tagged , | Leave a comment

Wall of Shame – Come in, sit down, relax!

When it comes to buying a new house, one of the main rooms buyers will be focused on is the living room. A place to relax, chill out, spend their evening after work. There’s a lot to be said for … Continue reading

Posted in Property marketing, Wall of Shame | Tagged | Leave a comment

Community spirit! Using your local community to help sell your home

When it comes to spreading the word about your home, sometimes mainstream marketing doesn’t do enough to find that perfect buyer for your house. The spoken word is sometimes overlooked when it comes to home-selling, when it is in fact … Continue reading

Posted in Property marketing | Tagged , | Leave a comment

Giving buyers the complete view; 360° virtual tours

Before visiting a property, buyers like to envision themselves living in that particular space; propping their feet up on the sofa, looking out of the kitchen window at the garden, cooking bolognese over the stove. While excellent photography provides a … Continue reading

Posted in Property marketing | Tagged , | 1 Comment