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Read the BlogApril 22nd, 2013
Have you heard of guerrilla marketing? The term was coined and[...]
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Category Archives: Thoughts
In a tricky market like this one, it’s difficult to keep up the momentum that perhaps you once felt when you first put your home on the market. Now, many months down the line and still no sale in sight, … Continue reading
When I was a young teen, I was lucky enough to have a pony. He was a beautiful Welsh Mountain palomino, called Biscuit, and I adored him. My very favourite thing to do was to explore the countryside with him, … Continue reading
Your for sale board is probably the most important part of your marketing campaign when you are selling your house. It shows your neighbours that your house is for sale, and they will naturally tell anyone they think might be … Continue reading
Remember the ad? “Carlsberg don’t make flatmates, but if they did, they’d probably be the best flatmates in the world”. Well, do you have a Carlsberg estate agent? Let’s see what they might look like: Their offices would be open … Continue reading
…you’ll keep getting what you’ve always got. If you’ve been trying to sell your home for a while, perhaps it’s time for a radical new approach? After all, if you’ve moved from one estate agent to another, has anything really … Continue reading
If you ask your estate agent why you haven’t yet sold your house, he’ll blame either your asking price (too high) or the market (too slow) or both. So what’s his answer? ”Drop your price”. This strategy, he assures you, … Continue reading
There are many resources estate agents and valuers can draw upon to ascertain the value of a home, but they all rely, in one form or another, on precedent: what other properties have sold for in the road, village or … Continue reading
“The flaws in the intelligence are plain enough in hindsight.” ~ Edward Kennedy Have you been trying to sell your home for months, or even years, without success? You’re certainly not alone; did you know that only half the properties on … Continue reading
I once was asked by a client to help him sell his beautiful 18th Century oak-framed barn in Cheshire. Despite selling a home in the £500,000 plus bracket, my client was still only in his twenties, having been initiated into … Continue reading
A lady called me this week from rural Lincolnshire; she’s been trying to sell her lovely modern home for two years now, but with only a handful of viewings during that time, she was understandably beginning to feel very despondent. … Continue reading