Tag Archives: property marketing

Google it in advance; local area knowledge for your buyers

When buyers are house hunting, sometimes they’ll be perusing in an area that’s new to them. It might be because of a new job, or they simply fancy a change of scene. They therefore won’t be as informed about the … Continue reading

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“Didn’t you have a garden?!”

Earlier in the week we talked about how seasonal photography can make your advert look dated and out of season. What if you also make big changes to your home, and don’t change the photography? A fatal error! While it … Continue reading

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Is your photographer using the Delorean?!

Ahh the Delorean…a timeless classic car that graced our screens in the 80s. But we aren’t here to talk about movies. The car however, is important to the point I want to relay; with its time travelling abilities, it would … Continue reading

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Are those dead leaves? Be gone!

Winter is on its way out of the door, and the spring is gradually tiptoeing in. With buyers eager to see the best homes of the bunch, this is the best time to act and get rid of any lingering … Continue reading

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Think like a buyer! What external factors could be challenging?

If everything on the inside of your home is picture-perfect, it is very easy to think that your home will sell quickly. But what if there are external drawbacks that may deter a sale? The interior of your home aside, … Continue reading

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Is your online property advert too talkative?

The online advert for your property must paint a flawless picture of your home to generate attention. We’ve touched on imagery and brochures, but what if your advert is a bit of a chatterbox? As in, what if your advert … Continue reading

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Does your property brochure need a refresh for 2013?

When it comes to a property brochure for your home, you shouldn’t settle for anything but the crème de la crème. Your brochure is an essential tool that viewers will use to get a feel of the lifestyle they can … Continue reading

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Don’t leave them guessing, name your photos!

If you’re on the hunt for a property at the same time as trying to sell, have you noticed that many listings on Rightmove don’t have named photographs? By named, we mean that a picture is simply referenced as ‘Picture … Continue reading

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Community spirit! Using your local community to help sell your home

When it comes to spreading the word about your home, sometimes mainstream marketing doesn’t do enough to find that perfect buyer for your house. The spoken word is sometimes overlooked when it comes to home-selling, when it is in fact … Continue reading

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