Sam

Hello, I’m Samantha Ashdown, and I own HomeTruths. I’ve always held a passionate belief that people don’t buy homes on price, and since 2004, I’ve made it my mission to help frustrated sellers to move on with their lives. I sold my first property for Barratts at the tender age of 18 – the year I also bought my own first home, (I’m now on my 39th!). With my experience of the property market, together with a strong background in marketing and photography, I bring a fresh and innovative approach to selling houses. I’m incredibly proud of my team of fantastic consultants and office staff, all profiled below, and I’d be delighted to welcome you as a client.


Hellen MaddenHellen Madden

Hellen Madden

Office Manager
Claire ThatcherClaire Thatcher

Claire Thatcher

South-West Consultant
Karen KerridgeKaren Kerridge

Karen Kerridge

East Anglia Consultant
Fiona SandlandFiona Sandland

Fiona Sandland

East Anglia Consultant

Hi, my name is Hellen and I am a part time Office Manager and full time mum. After 15 years working for financial institutions in the City, I decided that it was time to ditch the horrendous commute and devote more time to my two little boys.... and then I met Sam.

Sam inspired me from the outset and her drive and charisma persuaded me that I needed to get on board and join HomeTruths. That was a year ago and I have never looked back. I really believe in the HomeTruths philosophy and every day at work means something new, plus I get more time with my boys!!

I have worked as a marketer throughout my fifteen year long career, during which I have been fortunate enough to work for some of the world’s leading global brands.

Working with HomeTruths allows me to put into practice the insight gained through my marketing background to help people to sell their homes faster and for the right price.

My passion for working with property means that I have always been very hands-on, from my own projects, to corporate design projects. Working with estate agents and property developers gave me an insider’s view into how their businesses were run and how to promote property for sale.

In 2005 we launched a new company specialising in property staging and show home design.

Being a HomeTruths Consultant is always exciting, rewarding and I feel very privileged to help my clients regain control of selling their property and move on to a new home.

After graduating with a degree in Business and Marketing I pursued a career that has spanned print management and interior design. After a string of successful property renovations and being personally involved with the marketing I felt that being a HomeTruths Consultants perfectly combined my creative and marketing skills.

I love being part of the journey, helping my clients move on and have the reward of seeing how my advice actually changes their lives.

Julie StevensJulie Stevens

Julie Stevens

South-East Consultant
Jane RingeJane Ringe

Jane Ringe

South-East Consultant
Sharon BryantSharon Bryant

Sharon Bryant

Southern Consultant
Lisa CorstonLisa Corston

Lisa Corston

Central Consultant

As a qualified Designer, Home Stager and Property Stylist I was excited to be approached to join Home Truths as one of its first Associate Consultants. Now I can ensure that my clients really move on with their lives. I can help them understand why their properties are not selling, create for them a new sales and marketing strategy and offer them the practical help in presenting their home so that buyers fall in love with it and want it as their own.

At HomeTruths, we restore faith, we motivate, we get results and we love what we do.

As a professionally trained Interior Designer and Home Stager it goes without saying that I love property of all types. I’m trained in Home Staging by Anne Maurice, TV’s House Doctor, and am keen to share my knowledge with my HomeTruths clients.

However it’s not all about presentation; my role as a HomeTruths Consultant gives me the opportunity to help homeowners take a fresh look at marketing their property and it is highly satisfying to work alongside them to ensure the marketing is seen by the right target market and attracts good quality viewings and potential buyers.

I grew up in rural north Devon with a passion for travel and left for France at the first opportunity before returning to London to work as a stylist on glossy society magazine, Tatler. Wanderlust called again and I spent five years in South Africa travelling as well as working on a magazine developing my skills in styling images and selling advertorials. Once back in Britain, I moved into public relations and marketing and learnt the importance of using the right words and pictures to tell a story to a targeted group of people. Before my daughter was born in 2005, my work/life balance became more important so combined my styling and PR skills with my passion for houses to set up a property presentation and de-cluttering business.

Joining the HomeTruths has been a fantastic opportunity as I love being part of such a professional and supportive team. I love getting out to the countryside to meet clients and I get a real buzz and sense of satisfaction helping people sell their homes and move onto the next stage of their lives. Selling and moving homes can be stressful but with the right approach and support, it can be an exciting experience and I look forward to meeting you and helping you achieve that.

I live in Surrey and can often be found striding across Richmond Park with my boisterous Cocker Spaniel, Harvey after the school run.

Hi, my name is Lisa and I live with my partner James and our gorgeous dog Hogan!

I have 10 years of experience working in Marketing and PR and I am passionate about property. I set up my own Home Staging business 2 years ago and am lucky enough to work with wonderful clients, doing what I love.

HomeTruths offer sound, fresh and honest advice for clients selling their homes, advice that really does get results. I am thrilled to be part of the team and look forward to helping people to sell their homes and move on to the next exciting chapter in their lives.

Jo JacobJo Jacob

Jo Jacob

Southern Consultant

I have a passion for houses and love design and order. Along with loving helping HomeTruths clients sell their homes and realise their dreams, I also work as a home stager, de-clutterer and PA; my clients simply can’t do without me! I am always happy when meeting lovely new people and helping them in any way I can with their homes.

I was bitten by the travel bug two decades ago but had thoroughly chewed on that and apart from frequent trips back to Southern California to see friends, I love being at home with my husband and two children, Ben and Eleanor. When I can, I enjoy working out followed by a nice glass of wine in front of a good movie.